Blog Entry

I have a completed my analysis of primary research. What I have learnt from completing this task were various conventions and stereotypes relevant within an alternative rock music video. The video I chose to analyse was Why'd You Only Call Me When You're High? By The Arctic Monkeys and a few examples of what I've learnt include that many artists within the genre wear dark clothes to conform to the conventions of alternative rock. Another example includes that the editing pace matches the pace of the music to create cohesion. This will influence my work because for my own music video I will use dark/black props for my actors to conform to the conventions of the genre. Another example about how this will influence my work is that my editing pace will probably be fairly slow to create cohesion with my song choice.